Your brand has a personality, just like you.

And, when you meet folk for the first time, your personality’s obvious through how you act and speak.

And it's the same for a brand. Your business speaks with your customers using its ‘tone of voice’.

Without a strong and consistent voice, a major disconnect can put new clients off.

(Like the person at the party that you can't wait to get away from). 😭

In short?

If we don’t speak to our target market how they want to be spoken to, they won’t relate to us, trust us, follow us on social media or buy our products.

It’s a cut-throat, scroll-and-judge world. You've seconds to be seen and make a lasting impression.

The right TOV gives you the power to:

✅ Create a personality that oozes your brand ethos, direction & team

✅ Position the business on top and in front where you belong

✅ Relate to your customers, adding value, creating trust and friendship

✅ Align and connect to your brand so you're even more motivated and excited by it (+ who's writing for it)

✅ Share messages, educate, and promote products in the most authentic way

✅ Spark conversations, hold juicy debates, and directly discuss topics you care about

✅ Build a strong community of like-minded people and boost their engagement

✅ Attract (and keep) your dream clients.

From $3,750 AUD

7 - 8 week turnaround.

You're about to launch a course, a new business, or a new product.

Your concept is amazing.

But, your words have gotta be great to land with your customer—otherwise…zero sales.

The tone and the copy can make or break it.

And there's a lot of it. Yikes. You're already pushed to the max.

That pre-launch bottle-neck makes you want to grab the vino and neck it by the bottle! 🤯

Stay sober and sane (easier to kick goals, I speak from experience).

Handball it to me.

Choose from Bitesize or Bag Full to shout your glorious brand voice through screens.

Bitesize from $3,000

Bag Full from $3,500

The Full Foundation.

You’re either just starting out and wanna nail your messaging from the beginning, or you want a refresh and revamp to relaunch.

You’re so close to the project you have ALL the words.

And that’s the problem…how to choose the few that truly encapsulate what you do, who you are and what you stand for. 🤯

And extra pressure…your mission, vision and values are the foundation of everything.

They help you decide on and communicate your business direction, make strategic decisions and ensure all you do aligns with your core principles.

They’ll determine your copy and tone of voice. They can direct your graphics if you’re revamping those too.

You wanna get them right so you don’t build on shaky ground.

And you want them rolling off your tongue, your team's tongues and sticking on the lips of your ideal client. 💋

Don’t worry.

This was one of my fav things to do in my charity days.

I gotcha.

From $3,550 AUD

(Foundational piece for TOV, webwork or stand-alone).

7 - 8 week turnaround.

You've had a 💡 moment and realised, you need an in-house copywriter. But you're not in a position to take one on full-time.

You love the flavour of my writing, and you're thinking, 'damn, I need to guarantee me some o' that!' 🔥

Don't worry. You can.

I can be your creative brain and frantic fingers, pumping out copy through the month, to suit your schedule. I just need to lock it into mine.

Dominate (some of my day) by choosing a retainer.

Made-for-you from: $1,500

Minimum retainer: 3 months

Let’s face it, LinkedIn can be a yawn-fest, right?

But did you know it’s the most powerful platform for growing your business with a personal brand?

With over 8 million users but only 1% creating content, it’s a goldmine for brand exposure, leads and building yourself as a thought leader. 💭

You can increase your visibility, define your professional identity, showcase your expertise, and build credibility.

To do this, you need a profile and posts that pack a punch and make your network sit up and take notice.

You want interaction and community-building so your prospective clients and peers connect with you.

You become their ‘go-to’. 🙌

I can transform your LinkedIn into the life of the professional party, mirroring your brand vibe perfectly.

Ready to step into the LinkedIn limelight?

Profile $700

Post packs from $1400 a month

Your website is your storefront.

Are you going to window dress it with dishevelled mannequins, dust and a mishmash of crap that confuses customers? 🤯

Or, will you consciously curate a collection that SHOUTS 'you need me' to tempt scrollers through your door?

Your site should be simple and engaging, encouraging your buyer to buy into you.

Grab your client (lovingly) by the collar and give them the user experience of their dreams. 😉

From $2,000 AUD

There's a smorgasbord of copy needs.

If your delicious deli item doesn't appear in my shop, don't fear, it's out the back.

Most of my work is bespoke and project-based.

I love variety, and I don't take the hump when you love it and leave me.

You come back as soon as you crave another bite.

Even though the job might be smaller, it still requires the briefing and research to get it JUST Wright (#sorrynotsorry).

I'm quick. I'll have it done in a jiffy, although I’m in demand, so don’t hang around.

POA